Franchising Business Term Paper Example | Topics and Well Written Essays - 1750 words

Franchising Business - Term Paper Example On the other hand a franchise is a business where the owners or the franchisers sell their business rights to third parties called franchisees. Some of the big franchises are McDonalds, UPS and Subway [Purvin, 2008]. While investing in a franchise, the franchisee is required first to pay a fee to acquire the rights to the business, training and equipment required for that franchise. This is in terms of an ongoing payment according to how they will agree. As it can either be monthly or even on a quarterly basis which is a percentage of the gross sales for the business. The franchiser will direct the franchisee on the way to open another replica franchise but will not have such rights or powers as would have had had he opened his own business. After the signing of the contract, the franchisee will go on and open up a replica of the operation of the franchise business, in the direction of the franchiser. The franchisee therefore, will not possess as much in terms of control over the bus iness operation as he/she would have over theirs, but may benefit from investing in an already-established brand. It is important to note that the franchiser does not only enjoy the right to dispose the products but also to use the processes that have already been set in place by the business or franchiser and therefore is required to keep the processes, the logo and also the signs and the uniforms. Though this is true, the franchisee is to remain independent owner of the business. To begin a franchise, it will be important for the franchiser to contact a franchise attorney who will assist in making a viable franchise decision. Franchising allows one to grow the business quickly due the simultaneous opening of several units. The franchisee needs to provide the operators with ongoing support even though he technically does not own the franchise in cases like the obtaining of finances and in finding the site locations for the franchises. The first franchises were actually started in t he 19th century and some of the world’s famous and fast growing businesses are franchises. These include the companies like the McDonalds. Types of franchises 1. Business to business service In this type, the managers and the retail side share some of the characteristics. The franchise manages the operations part but does the selling. Is out to handle the customers and to sign their contracts but not to handle the day in the day out operations like receiving phone calls some of these like that of consultants can actually be done at home. 2. Retail franchise This involves itself with walk in retails services and therefore can sell the products of the company during the retail hours. This involves printing, food communication and fashion. These types of franchises need adequate staffing due to the many operations but they are owner operated. 3. Investment franchise In this franchise, a lot of capital is invested by the franchisee in the high cost franchise systems. The franchis ee operates this at arms length where a management team operates this on his behalf. The franchisee normally has a lot of experience in managing a large team. Examples of these are the restaurants and hotels. 4. Management franchise This is where the franchise is responsible of managing and coordinating the team of operatives and the

Role of MIS in Market Research Essay Example for Free

Role of MIS in Market Research Essay Introduction: The changing market environment has given rise to the needs of update information more than ever in the past. The markets have transformed to international from local. With the increase in the exposure to masses and increased geographical market coverage, the need of quick and up to date information has also increased. With the changing business environment the buyers are also changing. With the increasing incomes the buyers have become more selective. For a company to launch a new product it has become important to have the information from the buyer needs to buyer wants. On the other hand it is also important to have the knowledge of how to present the product in effective manner in order to reach the customer in an effective manner. With the changing business needs the new marketing techniques such as product differentiation, branding and advertising are also gaining immense importance. The successful product positioning and promotion is only possible if all the required information in this lieu is gathered and used in the right direction. In order to fulfil modern information needs, new information technologies have also been evolved. The information regarding the buyer preferences and behaviour plays an important part in helping the management to take important decisions regarding the product such as pricing, promotion, competition etc.   It is important for the company to establish a system in order to acquire a large amount of information for the marketing managers. â€Å"Competitive companies study their managers’ information needs and design marketing information systems (MIS) to meets these needs. A marketing information system (MIS) consists of people, equipment, and procedures to gather, sort, analyse, evaluate, and distribute needed, timely, and accurate information to marketing decision markers. To carry out their analysis, planning, implementation, and control responsibilities marketing managers need information about developments in the marketing environment. The role of the MIS is to assess the manager’s information needs, develop the needed information, and distribute that information in a timely fashion, the information is developed through internal company records, marketing intelligence activities, marketing research, and marketing decision support analysis.† (Kotler, 2000) An effective MIS will also help in enhancing the exposure level of the company from local market to national market. It is important for the company to design the MIS system in an effective manner. In most of the cases the companies lack information sophistication. Some of them collect a large amount of information but the data is not stored in a proper way to be handled easily. The MIS will help the company in understanding the customer’s perception, taste, needs and desires regarding the new product. Without the proper MIS the investment in the production and innovation will not be of any use. â€Å"The MIS represent a cross between what managers think they need, what managers really need, and what is economically feasible.† (Kotler, 2000) The MIS will provide support to the management in the areas of reduction of price risks, planning for an effective and cheap marketing strategy with technology assessment and development, particularly in evolving and popularising food product offered by the company. An effective Marketing information system can help in the company in motivating distributors, retailers, and other intermediaries to pass along important intelligence. Through the components of MIS the Company will able to collect information regarding order-to-payment cycle and sales reporting system. The mangers will be able to get the information about the developments in the marketing environment. The MIS will also assist the managers in collecting, analysing and reporting data relevant to the market situation. The decision support system will help the managers to take important marketing decisions by interpreting the gathered information. Hence MIS is the most important instrument without which the Company cannot market its product successfully in market. 1.Objectives: The main objective of the study is to find out the role of marketing information system in the effective and successful promotion of product of a company. Research Design: Research is a fact finding activity (Dominowski, 1980). The aim of primary research is to make known something previously unknown and to advance human knowledge by making it more certain or better fitting; the aim is discovery (Elias and Dunning, 1986). In this case it is required to find out the perceptions of the customers regarding the desert the Company is going to launch nation wide. The primary research design will provide a structure for the collection and analysis of data. A preference of research design reflects decisions about precedence will be given to a scope of dimension of the research process (Bryman, 2001).    Easterby-Smith et al (1997) identify three reasons why the exploration of philosophy may be significant with particular reference to research methodology: Firstly, it can help the researcher to refine and specify the research methods to be used in a study, that is, to clarify the overall research strategy to be used. This would include the type of evidence gathered and its origin, the way in which such evidence is interpreted, and how it helps to answer the research questions posed. Secondly, knowledge of research philosophy will enable and assist the researcher to evaluate different methodologies and methods and avoid inappropriate use and unnecessary work by identifying the limitations of particular approaches at an early stage. Thirdly, it may help the researcher to be creative and innovative in either selection or adaptation of methods that were previously outside his or her experience. Two views about the research process dominate the literature: positivism and phenomenology which have an important part to play in business and management research (Saunders, 2000). Positivism is founded on the belief that study of human behaviour should be conducted in the same way that as studies conducted in the natural sciences. On the other hand phenomenology is concerned with the understanding human behaviour from the participant’s own frame of reference (Hussey and Collis, 2003). Positivistic paradigm Phenomenological paradigm Tends to produce quantitative data Tends to produce qualitative data Uses large samples Uses small samples Concerned with hypothesis testing Concerned with generating theories Data is highly specific and precise Data is rich and subjective The location is artificial The location is natural Reliability is high Reliability is low Validity is low Validity is high Generalises from sample to population Generalises from one setting to another Figure 1: Features of the two main paradigms  (Hussey and Collis, 2003) The design to be used for this research would be the utilisation of the survey and interview questions in an electronic form which were sent to the respondents a couple of days before the formal computation of the results. We will conduct cross-sectional design which â€Å"entails the collection of data on more than one case and at a single point in time in order to collect a body of quantitative or quantifiable data in connection with two or more variables†(Bryman Bell 2003:48). The said design of research is indeed applicable for this study and would be able to provide the necessary details for the completion of the research. The reason behind this is the fact that the respondents themselves are capable of giving the necessary answer for the needed data in this case. Hence, the results of the study are expected to give accurate details for the research procedure. Data Collection – methodology:    It is better to use effective and authentic ways of research so that the investment of the management can prove fruitful. We will consider two research methods Interview Questionnaire Interviewing: Interviewing is a data collection method in which the researcher asks for information verbally from the respondents (Jennings, 2001). It is the way to access people’s perceptions, definitions, meaning, situation and construction of reality, where it involves discussing or questioning issues with people to collect data unlikely to be accessible using techniques such as questionnaires or observation (Punch, 1998). The interviewing research method can be successfully followed in this project. Generally speaking, an interview is a social interaction between two people, with one person gathering information from the other. The interaction is what differentiates the interview from the questionnaire, even when the questions posed are identical. Thus structured interviews give the researcher specific answers as opposed to narrative response to questions gathered from semi-structured in-depth interviews (Gubrium and Holstein, 2002). Structured interviews enable the interviewer to ask each respondent the same questions in the same way. A tightly control structured schedule of questions and format is used, very much like a questionnaire. Interviews must be well prepared and must have clear objectives for each interview. Interviews can be conducted after the team has established the topical areas to be covered in the interviews and after the lead investigator has reviewed with the board the objectives of the interviews and strategies for obtaining useful information. In many research situation permission requests should be received before the interview takes place. The interviewer should consider the length of the interview to cover his aims, normally between 15 minutes to an hour. Provide contact information of the interviewer and it must be determined who to interview, in what order, what interviewing techniques to employ and what method of record to use (Denscombe, 2003). The following aspects should be considered when defining a strategy for the interview (Mason, 1996): The questions should make sense and be meaningful to the interviewee. The questions should be related to the interviewee experiences based on what is already known about them. The interviewer must take care to be sensitive to the needs of the interviewee. The interviewer should be aware of the flow of the interview interaction by attempting to move seamlessly between topics and questions. The interviewer needs to focus on issues and topics that are relevant to the research problem and questions. Choosing interviews for this stage of this part of the research was in order to get as much information as possible from the few people that will be interviewed. Interview questions will be compiled from the existing literature and detailed in relation to the research topic, aim and objectives Questionnaires: In the questionnaires method of data collection the researcher can precisely obtain the information that he asks for and these information can be analysed in an easier way than if choosing another method. In addition to that questionnaires are not an expensive method of data collection, and they don’t take long time to fill in. On the other hand questionnaires have some disadvantages such as: they do not have a high response rate, the wording of the questions can cause bias to the client’s responses, and the questions might not be designed correctly, which will result in collecting unneeded answers   (McNamara, 1999). Choosing questionnaires for this step was due to the relatively large sample size that the researcher intends to include in his research, and for the cheap cost of this method comparing with other data collection methods. Effective sampling design: Sample is a subset or subgroup of the population, while the sample size is the actual number of subjects chosen as a sample to represent the population characteristics. Sampling is the process of selecting items from the population so that the sample characteristics can be generalised to the population (Jennings, 2001). Simple Random Sampling Design: In case of simple random sampling there is a higher expectation of each and every element of being selected from all the target population. Most of the surveys are aimed to get information about the inferences of target population. In the case of dairy products limited simple random sampling can serve the purpose well. Since it is the case of desert, which can be liked by all the customers from different social, economical, and age groups. There are not any specifications regarding age, sex, social and ethical point of view. It has been found that Probability sampling, for instance simple random sampling can provide more is more competent results than that of non-probability sampling designs. The simple random sampling has also some drawbacks attached to it. In case of random sampling if the population does not reflect the correct representation of the target population the results will not serve the purpose of survey. It is possible to select the non-representing population because as we know that in the case of random sampling design each and every sample has an equal chance of being selected. So it can be stated that probability sampling is more effective in presenting more accurate results than that of non-probability sampling. Although in some situations simple random sampling is not also feasible. Additional survey sampling designs are also required to find the most correct results. To guarantee the representativeness of the sample, the researcher must make sure that it is random. In random sampling all members of the population have an equal chance of being included in the sample (Veal, 1997). In qualitative research sample size are in general small, thus probability theory and notions of statistical representativeness do not apply. The sample might choose to encapsulate a range of characteristics relevant to the subject under study, or provide a detailed view of behaviour, events or experiences that are seen in the wider population (McGivern, 2003). Another way of sampling the population is to use stratified random sampling design in order to avoid the complications regarding the large-scale sampling. In the case of stratified sampling the samples are chosen as the representatives of different subgroups from the target population. It should be kept in mind that all the participants are chosen in a way that they effectively represent the subgroups. If the stratified sampling is effectively undertaken it can find out more competent inferences than that of simple random sampling. In order to get a deeper insight of the population subgroups within a target population that are likely to have similarities –attitudes or tastes– within a stratum but differences among strata, stratified sampling is the best choice. (Brightman, Schneider, 1994) In the case of surveying customers needs for Dairy products Limited to introduce new product focus group samples can be divided into different strata regarding their age, tastes, income and class. Selecting Stratified Random Sample: The first step in the process of selecting a stratified random sample is to determine the total size of sample population. In case of Dairy products limited the sample size will be larger. In order to achieve the inferences about the tastes, choice and economic inferences focus groups should be undertaken at all the local outlets of Dairy products limited. The large sample size will decrease the margin of error although costly. In this lieu it is the decision of management to keep a balance in precision and cost. Secondly, the sample size with in a stratum is determined. There are several factors, which determine the sample size in each stratum. These factors also effect the results acquired by the allocation of sample population in different strata. The factors are as follows: Total sample size in each stratum; The degree of variability in different stratums. The cost of obtaining observations from each stratum. â€Å"Use proportional allocation sampling when sampling costs are the same for all strata and when all strata exhibit the same variability.† (Brightman Schneider, 1996) As discussed above stratified random sampling is effective in providing the accurate precise estimates than simple random sampling regarding the population but the case can be reverse if the target population is not correctly stratified. â€Å"Stratifying works best when the variability of the variable of interest is low within each stratum and high between different strata.† (Brightman Schneider, 1996) For the purpose of this survey we will use stratified random sampling in order to gain knowledge about the different factors effecting the tastes of the customers. This way the author is able to narrow down the results easier than handling the sample population from a bigger scope of computations. The results are merely based upon the journals done by other researchers and their comparison with the results of this study’s completion. The Variables:   Ã‚  Ã‚  Ã‚   The questionnaires shall be expected to give exact results regarding the satisfaction that the consumers or the clients receive from the provided services. This way, the variable which includes the satisfaction level of the client and the performance capabilities of the company providing the services are to be evaluated through the questionnaire and interview results. Data Analysis: On their own, data are rarely used in their original form. Through the process of data analysis, value is added to the data to turn them into information. It is information rather than data which users especially policy and decision-makers are interested in (Uganda bureau of statistics, 2005). However this will be a very sensitive and critical stage in my research process as misinterpretation or over-interpretation is always a potential risk.   Ã‚  Ã‚  Ã‚   The process of data analysis in this research will include the following steps: Indicate the date of the questionnaires. Who completed them, and the number of returns? Categorise the data collected. This can be done according to gender, origin, age etc. Reading through the questionnaires and interviews carefully and coding them after the event in relation to the types of answers, themes and issues, and then  categorising of response (keeping a note of what the codes refer to). Then by asking some questions like what are the answers that keep repeating, what are the deviations from these answers, and Are there themes emerging? Contradictions? Then it would be possible to draw some relative generalisations. Timetable and Budget The research will be finished in three months starting on 1st April and ending on 1st July. In the following month, I would carry out the plan and I hope that some improvement would be made in holiday in particular. We think that the earlier the research finishes the better, so that one could take action earlier. Time table Week Tasks   1 Project start meeting , identification of   research problem 2 Research design 3 Interview preparation 4 Start interview 5   Interview in process 6 design   and agree questionnaires 7 Identify respondents email addresses   and send questionnaires 8-9 Analysis of interview data and write up 10-11 Questionnaires analysis 12-13 Prepare final report, informal discussion of findings 13-14 Delivery of   summary report and presentation, Follow-up queries references: Bryman A., and Bell. E., (2003) business research methods 1st ed.  Ã‚   OXFORD Donald r.    Bryman, A., (2001). Social research methods. Oxford, Oxford University Press. Brightman, H., Schneider, H., (1994). Statistics for Business Problem Solving, (2nd ed.). SouthWestern Publishing Co., Ohio. Denscombe, M. 2003. The good research guide: for small-scale research project.   2nd ed. Maidenhead: Open University Press Dominowski, R.L., (1980). Introduction to logic, 6th ed., New York: Macmillan. Elias, N., and Dunning, E., (1986). Quest for excitement: Sport and leisure in the civilising process, oxford: Basil Blackwell. Gubrium, J.F., and Holstein, J. A., (2002). Handbook of interview research, Thousand Oaks, CA: Sage Publications. Jennings, G. (2001). Tourism research, Milton, Qld.: Wiley Australia Kotler, P., (2000). Marketing Management, Millenium Edition, Prentice Hall, United States. Mason, J., (1996). Qualitative researching, Thousand Oaks, CA: Sage Publications, Inc. McGivern Yvonne, (2006). The Practice of Market and Social Research. 2nd ed. Prentice Hall. McGivern, Y. (2003). The practice of market and social research: an introduction. Harlow: Financial Times Prentice Hall Stallings, W. Slyke, Richard, V., (1998). Business Data Communications. 3rd ed. Prentice Hall Punch K. (1998). Introduction to social research: quantitative and qualitative approaches.   London: SAGE Veal, A. J., (1997). Research methods for leisure and tourism: A practical guide, 2nd ed., London: Pitman Publishing.

A Kinder Reader Essay -- Essays Papers

A Kinder Reader When one thinks of stories that improve us as human beings, Aesop’s Fables comes to mind, not the dark, dank, heroin‑laced world of Mohsin Hamid’s Moth Smoke. But, reading is like fashion, and one man’s cherished plaid pants are another man’s horror. Not all fiction can directly dole out moral advice, such as Jane Austen’s warnings about the dangers of hasty judgment in Pride and Prejudice, but almost all fiction can proffer tales that at the very least expand our range of vision. Moth Smoke brings us, its intended American audience, into the foreign world of modern day Pakistan. The protagonist, Daru, is recently unemployed, in love with his best friend’s wife and cultivating a small heroin addiction. Hamid puts the readers front and center of this foreign world by making them the judges of Daru. To step out of your surroundings, even if only for 245 pages, changes you, makes you unable to step back into the exact mold of a form er self you left behind. Your borders have shifted, been expanded, even if only by a fraction. Terry Eagleton brings these ideas to light in his book, Literary Theory, when he extrapolates on what it means to become a â€Å"better† person—a transformation in which, liberal humanists would argue, literature plays a part.1 At first glance Moth Smoke appears to be a novel left out of the running for this transformative seal of approval. How can a reader be morally transformed by a story that does not teach one how to â€Å"love thy neighbor† but rather the finer details of how to roll a joint while driving? But, after only a few pages Moth Smoke becomes a crash course in moral complexity, throwing readers head‑first into uncomfortable situations and then forcing them to make a... ...y sympathetic. So the box is wide. The crime is violent and despicable: the needless killing of a boy. So the box is long. And the defense invokes a grand conspiracy, corruption, which is particularly resonant these days. So the box is tall† (38). Professor Superb’s dimensions of the box serve as a tangible example of the judgment the reader must make. In each direction, on every axis of the box is a different, but equally valid, moral decision to be made. Transformative literature such as Moth Smoke forces its readers to expand their empathy in order to make such decisions with clarity and conviction. Notes 1. Terry Eagleton, Literary Theory (Minneapolis: University of Minnesota Press, 1983). 2. All references in the text are to Mohsin Hamid, Moth Smoke (New York: Picador USA, 2000). 3. Eagleton, 210. 4. Eagleton, 208. 5. Eagleton, 208.

How effectively does Shakespeare use scene 1 Essay

‘A pair of star-crossed lovers take their life’ this immediately tells the audience the tragic fate of the ‘lovers’ mentioned in the first 6lines of the prologue. Warning the audience of the sorrow and heartbreak that the play will lead to. Shakespeare’s ‘Romeo and Juliet’ is based on the hatred between two families, the Montague’s and The Capulet’s and how their anger and passion towards each other lead to the death of a beloved child from each family. Shakespeare uses Act 1, scene1 to introduce many of the main themes that appear throughout the play, these main themes are; Disorder, fate, light and Darkness, love and passion. Using this prologue Shakespeare is able to tell the audience the entire story line without them even watching the play. The line of the prologue beginning ‘A pair of star-crossed lover†¦. ‘ tells the audience straight away of the fate of the two characters involved. This set the scene for an inevitable ending whilst warning the audience what to expect, this is also back up throughout the play because as soon as one good thing beings disasters follows closely behind. Using prologues at the beginning of his plays, Shakespeare was able to capture and engage the audience’s attention and quieten them down before any of the main characters are introduced. The takes place in the form of a sonnet, this would have contained the classic characteristics of love poetry, this would have been a very successful way to introduce the play because not only would it have captured the audience’s attention and quietened them down, but Shakespeare would have used this prologue to give the audience vital information that they would have needed to understand the rest of the play. Shakespeare would have also been able to give the audience some idea of what to expect throughout the rest of the play. This was very effective as it used tight rhythm and rhyme designed to draw the audience in. The prologue at the beginning of ‘Romeo and Juliet’ beings ‘ Two House-holds, both alike in dignity, in fair Verona (where we lay our scene)’ and continues â€Å"Whose misadventured piteous overthrows, Do with their death bury their parents strife†¦ † so in these two short lines Shakespeare has told his audience who the characters are going to be and where the play is set. ‘Romeo and Juliet’ is set in Verona, Italy. Shakespeare chose this location because in the 16th century, Italy was regarded as a beautiful country, known for it wealth and romance, using these images and scene he had created in his head Shakespeare thought Verona would be the perfect place for ‘extravagant lovers’ Verona was one of the 4 most important states in Italy. Each of these states has its own ruler; these rulers would have been very competitive, trying to gain superiority over others. Shakespeare used this key theme in the play ‘Romeo and Juliet’ in the form of the Prince. The ‘Prince’ would have ruled the state and overseen all activities that take place, this would include quarrelling and feuding between any families that live in the state. Shakespeare picked this up in his version of ‘Romeo and Juliet’ making the Prince the ruler and the Montague’s and the Capulet’s the two feuding families. Shakespeare’s ‘Romeo and Juliet’ was not a piece of William Shakespeare’s direct work; he had based all the ideas and storylines on a book he had read by Arthur Brooke, entitled ‘ The Tragic History and Romeus and Juliet’ written in 1562. The History of this particular story goes back even further, to a Greek author names Xenophon. Whilst re-writing this particular storyline Shakespeare decided he was writing the play for different reasons to the ones Brook had used. Arthur Brook wrote the poem to ‘warn young people of the dangers of physical attraction’ Shakespeare wrote his version because he was ‘more interested in considering the validity of true love’. Although Shakespeare had ‘copied’ the story from two other people he had changed it and added pieces to make it his own. For example, Marcutio, Benvolio and the nurse were not featured in Xenophon version or Arthur Brook’s version. Shakespeare had to do this because his audience would have known the original storyline and may have thought of Shakespeare as a fake, audience’s in this time period would not have ‘held back’ if they did not like the play they were being shown they would leave and cause havoc in the theatre. Not only did Shakespeare add characters, he added little parts of scenes to give the play more of an impact and reinforce the storyline. For example he added; a street fight, domestic scenes of food preparation, an incident with the musicians, Tybalt’s challenge to Romeo and the killing of Paris in Act5 scene 3. Act 1, Scene 1 opens with Capulet servants, Sampson and Gregory talking aggressively and violently in a busy market place looking for trouble, â€Å"†¦ and therefore women being the weaker vessels are ever thrust to the wall, therefore I will push Montague’s men from the wall, and thrust his maids to the wall†. The two servants them speak of the hatred and bitterness between to two families whilst discussing violent and crude images. This section also represents the high-lightered issue of violence, which occurs in different sections of the play. Not only is this section crude and vulgar, it shows how violent these men maybe towards women and man. It’s not long before a servant from the Montague family enters the scene, an argument sparks and the two ‘sides’ are soon shouting at each other. This shows the audience of the loyalty that the servants have towards their households. When the argument/ fight continue the audience are shown that everyone is willing to put their life on the line for the sake of their family name. This is also observed later on in the play when Romeo and Juliet realise for the first time they are from 2 different, arguing families. This argument prepares the audience for other quarrels and brawls further on in the play. â€Å"What, drawn and talk peace? I hate the word, As I hate hell, all Montague’s, and thee. Have at thee, coward† this particular dialogue spoken by Tybalt not only reflects the aggressiveness of his personality but tell the audience of the hate and bitterness between the two families. Shortly following these events Benvolio enters, † Part, fools! Put up you swords, you know not what you do† this shows the audience the peacekeeper in the play, the man that attempts to separate the two families and stop the brewing fight/argument. When this does not work Lord and Lady Capulet enter, followed by Lord and Lady Montague. Both the Capulet and Montague Lords want to join in the fight but are stopped by their wives, who tell them that they are too old. As the wives hold the pair back the Prince enters with his ‘men’. The Prince is seen as the figure of authority in the play; the person who controls all problems and is seen as someone who is capable of sorting out any feuding and arguments. He uses this ‘power’ in a long speech where he talks of past quarrels between the Montague’s and the Capulet’s and how it cannot continue. He does this to tell his audience that these ‘arguments’ are not a one off thing and happen regularly disrupting the people of Verona. The two families recognise the figure of authority and part, this shows the audience that the Prince is superior to all other characters. The Prince continues, † If ever you disturb our streets again, your lives shall pay the forfeit of the peace† this is the only time that the Prince is seen as a threatening figure in the play, warning all members of the Capulet and the Montague household that if ever a fight breaks out again someone will pay the price with their life. The Princes language in this section is firm but at the same time, Shakespeare makes sure his audience wont view him as a threat to any of the other characters although he is. The Prince speaks in blank verse, to show he is superior and powerful and emphasises his intelligence. All the characters understand the Princes speech, but Romeo goes on the break the rule and is later banished from Verona although Romeo himself is not present when the fighting breaks out. This separates him from the rest of the characters making him seem detached from the families feuding and willing to carry on with his life without starting trouble every time he sees a member of the Capulet household. The scene continues, the Montague’s leave with the Prince and the Capulet’s are instructed to return to their homes, Montague, Lady Montague and Benvolio are left in the market place, here a conversation takes place about Romeo and how he seems withdrawn from all goings on. Benvolio is asked to investigate into why Romeo is behaving like this and the rest of the Montague’s leave. This is the first time the audience are introduced to Romeo when he begins his conversation with Benvolio. This is where the themes of love and passion are brought into the play. † With Cupid’s arrow, she hath Dian’s wit; And in strong proof of chastity well armed, From Love’s weak childish bow she lives uncharmed† Romeo is speaking in verse to tell the audience about his love for Rosaline but Benvolio is not convinced that Romeo is actually in love, Romeo complains because the woman he claims to love will not marry nor love him back. Benvolio tells Romeo that other women will come along and he should try hard to forget about her, Romeo listens to this although really he is not convinced. Romeo uses and elaborate way of speaking â€Å"†¦ Why then, O brawling love, O loving hate, O any thing of nothing first create! † but this indicates to the audience his emotions are artificial, not coming from the heart. The audience would now know that Romeo is truly infatuated with Rosalind and that it was not just a fling or something he wasn’t taking seriously. Throughout Romeo’s long speech to Benvolio he uses many oxymorons to emphasise what he thinks he is feeling. â€Å"Loving hate† and â€Å"cold fire† are perfect examples of when Romeo confuses himself with the overwhelming emotions he claims to have. The line â€Å"love sickness,† indicates to the audience that Romeo is almost infected with love for Rosaline and this may not be such a good thing. This would be showing the audience that love can to do terrible things to normal people, confusing the mind and turning and normal life chaotic. The light and Dark imagery is shown in the speech between Benvolio and Romeo but this is not mentioned until the audience is introduced to Juliet, Juliet is seen to be the light and Rosaline is seen to be the darkness that fills and confuses Romeo’s heart. This is where Shakespeare cleverly uses imagery to represent the two female characters in Romeo’s point of view. The other themes are continued throughout the play, from when Romeo and Juliet meet to when the both die together in the chapel of rest, where Juliet’s body has been placed. The theme of love however is resisted in Act 1 scene 5, when Romeo and Juliet fall in love and know they shouldn’t. The idea of courtly love is present through most of this scene, although Romeo and Juliet are not experiences this, the theme and ides is the same. The idea of courtly love originally came from a European tradition from the middle ages but still known in Elizabethan times. This was basically a set of rules/ expectations of people who fall in love. These rules stated a number of things this included â€Å"her coldness inflames the passion. He is consumed with melancholy and makes up verses about love† this is present in Romeo and Juliet towards the end when Romeo is desperate to see Juliet and in his last hours makes up several verses to calm himself and prepare himself to meet his wife, Juliet in heaven. The idea of marriage also originated in Europe and is also present in the play, this theme is only mentioned by Capulet once, when he is talking to Paris about his arranged marriage to Juliet. Juliet was pleased and honoured to have been asked to marry Paris until she meet Romeo, this is when she began to resent the arranged marriage. Capulet tells Paris the way to win his daughters heart, the themes of love and passion, light and dark and violence are continued throughout. Shakespeare very cleverly uses Act 1 Scene 1 to introduce these theme either through the prologue, what the first characters say or the actions and imagery that are used. Shakespeare was able to take all of this into account and still produce his own version of Brooks poem â€Å"The Tragic History and Romeus and Juliet.

Edgar Allen Poe’s Essay

From the very first line written in the â€Å"Cask Of Amontillado†; â€Å"The thousand injuries of Fortunato I had borne as I best could, but when he ventured upon insult I vowed revenge. † We are thrust into a ride, much like one you might find at the amusement park or the carnival, with the distinct difference that although this ride is in fact on rails, how it will affect us and how we will interpret the events during is completely up to us. Edgar Allan Poe does a remarkable job of employing several psychological techniques in his short story † The cask of Amontillado † , but I will only focus on one, which even by today’s standards is flawless. The technique is the mystery. Who is Fortunato? What has he done to Montresor that has caused so much emotional and psychological damage? Obviously the answers to these questions will elude and intrigue the audience. So we are instantly on the hook. To find the answers to these questions we must avert more of our attention and interest to the piece at hand. Poe, now with our utmost and full attention, begins to plunge us into the mind of his protagonist. Not so by simply introducing us to Montresor but instead by showing us his actions, his thoughts, his mannerisms. He accomplishes this by exposing us to Fortunato and the conversations between them that will ensue. On the surface Montresor seems like a normal man with no ill will. Although quickly we begin to learn otherwise. † My dear Fortunato, you are luckily met. How remarkably well you are looking today. So begins the series of dialogues Song 2 and conversations that would appear to be like any other had by two good friends. At first Montresor is nothing but amicable, he compliments his good friends on his looks, dress and even praises his good taste and reputation. † And yet some fools will have it that his taste is a match for your own. † The audience now fully engaged in the story though the methods of mystery, curiosity and perhaps even endearment or empathy f or Fortunato continue to delve deeper into the event unfolding before our very eyes. Just as the protagonist and the antagonist begin to descend upon the catacombs and the halls of the Montresors manor, so does the conversation and the dialogue taking place between them. † We will go back; your health is precious. you are rich, respected, admired , beloved; you are happy, as once I was. You are a man to be missed. For me it is no matter. † We are now beginning to be exposed more openly to the sociopathic ways of our protagonist; Montresor. Willingly and cheerfully guiding our poor and still at the moment helpless, Fortunato , as he is still under the spell of Montresor. When we finally arrive to the depths of the catacombs the reader is now aware that some horrible event is bound to ensure, but the conversation and the presentation made by the writer has now fully invaded the reader. Little by little inch by inch as we descended down through the catacombs, we have been made more anxious, more uncomfortable. Now all the built up tension that has been gathering is ripe for the telling. † Pass your hand † Is the cue that signals the reader. We are here, this is where our journey has been leading you, here is the end. Over the wall; you cannot help feeling the nitre. † It is then that Poe unleashes his â€Å"Single effect† all done with a fine attention to detail. The message is clear. you are now here, you will go nowhere, this is where you will rest. Presumably after achieving his single effect the reader will sense a series of emotional responses; ranging from fear to terror to relief. Relief that the built up tension and anx iety has now been released. The ride has finally come to an end and it is now time to go home and think upon the emotions you have felt here today.

Free Essays on My Worst Experience In Life

The worse experience of my life is when I was in San Diego at my apartment. Suddenly, I got a phone call from an old friend name Sally Kim. In a nervous voice she said â€Å"Hey Sue, your brother got shot. I thought you should know.† Once I heard that, I hung up with her. I called my boyfriend Jason and told him what I found out. I was screaming at Jason, telling him to get here as soon as possible, so he picked me up to head back to Cerritos to find out what had happened. I arrived at my house. The house was empty. It was so quiet that it seemed like you could hear wind whistling through my house. I had no clue what to do but worry and I couldn’t sleep at that time. I stayed up watching television waiting for my parent’s arrival. Finally my parents arrived around 6:30 am. I jumped right up off my feet and I started to cry and asked, â€Å"What happened, tell me every little thing.† My mom started to cry I gave her a big hug cause I really di dn’t know what to say. I was s! cared myself. Well what happened was that my brother and my cousins were playing video games, socializing, casual drinking and watching television in the garage. They had to leave my house early because it was a school night and my mom doesn’t like it when they stay at my house late. Therefore they left my house between 12 am to 2 am. All of sudden they all see a car - a car that turned off there head lights driving real fast through the residential area. Once they saw the car turn off their headlights with an instinct they new they had to drop and cover. The gun shots were super loud that it woke the neighbors up but not all of them, just a few which came out and stare. No one helped at all but watch. They all just stood there watching my mother run out of the house with fear in her eyes believing my brother Wilson is gone, she was crying her eyes out. When my mom came out of the house she was screaming the top of her lungs she found ... Free Essays on My Worst Experience In Life Free Essays on My Worst Experience In Life The worse experience of my life is when I was in San Diego at my apartment. Suddenly, I got a phone call from an old friend name Sally Kim. In a nervous voice she said â€Å"Hey Sue, your brother got shot. I thought you should know.† Once I heard that, I hung up with her. I called my boyfriend Jason and told him what I found out. I was screaming at Jason, telling him to get here as soon as possible, so he picked me up to head back to Cerritos to find out what had happened. I arrived at my house. The house was empty. It was so quiet that it seemed like you could hear wind whistling through my house. I had no clue what to do but worry and I couldn’t sleep at that time. I stayed up watching television waiting for my parent’s arrival. Finally my parents arrived around 6:30 am. I jumped right up off my feet and I started to cry and asked, â€Å"What happened, tell me every little thing.† My mom started to cry I gave her a big hug cause I really di dn’t know what to say. I was s! cared myself. Well what happened was that my brother and my cousins were playing video games, socializing, casual drinking and watching television in the garage. They had to leave my house early because it was a school night and my mom doesn’t like it when they stay at my house late. Therefore they left my house between 12 am to 2 am. All of sudden they all see a car - a car that turned off there head lights driving real fast through the residential area. Once they saw the car turn off their headlights with an instinct they new they had to drop and cover. The gun shots were super loud that it woke the neighbors up but not all of them, just a few which came out and stare. No one helped at all but watch. They all just stood there watching my mother run out of the house with fear in her eyes believing my brother Wilson is gone, she was crying her eyes out. When my mom came out of the house she was screaming the top of her lungs she found ...

buy custom Cultural Shock essay

buy custom Cultural Shock essay Cultural shock is neither a medical condition nor a clinical term but the concept is a merely a common way of describing the nervous and confusing feelings that an individual may experience if they leave a familiar environment or culture for some other different and new culture/ living conditions (Kingsley, 2009). Moving to a new location exposes people to a lot of changes which can be stimulating and exciting, however it can be at times overwhelming as one may feel frustrated, sad, and anxious and wish for going back home. Adjusting to new culture is often difficult due to new people having grown up with different beliefs and values hence their topics of discussion, their modes of expression and how they prioritize various ideas may be unusual to the visitor. This concept is related to health because it is simply the psychological disorientation among people in new environments and negatively impacts the psychological health of an individual. It closely relates an individuals psychology to emotional response associated with it and leads to stress. There is normally emotional discomfort and psychological confusion that result to immense psychological stress with symptoms such as anxiety, depression, and a helplessness feeling. It is this psychological disorientation that links it to health (Xia, 2009). Analyze and Discuss the Concept of Cultural Shock. Causes of cultural shock. As already discussed above, cultural shock is brought about by a change in cultural environment that could a result of going oversees to visit friends, as a tourist, to study, occupation among other reasons. The concept of culture is vague because it encompasses a lot of things such as customs, traditions, values, sight, sound, smell and thinking manner which are frequently different from one country to another. Communication is very important and its modes also vary from one society to another, for instance the use of non-verbal language like facial expression and body language is quite different in most parts of the world and could also aggravate the culture shock (Na, 2009). Most importantly it should be noted that all may encounter culture shock when exposed to circumstances different from their previous cultural situations. Symptoms of cultural shock. Although all people undergo culture shock when they travel abroad, the rate of reactions greatly varies among them. There are those who experience much less reactions and others much stronger. This is manifested through various symptoms similar to some medical conditions suh as depression although it is not one because it does not last for ever. The symptoms include: melancholy, sadness and loneliness, being preoccupied with health (multiple system grievances), a desire to sleep too little or too much (insomnia), temperament changes with sometimes feeling vulnerable and powerless (Kingsley, 2009). Some people feel angry, irritated and unwilling to interact with other people. Loss of identity is quite often as one feels out of place and insecure, inability of solving simple problems is also associated with this. Most people also experience lack of confidence, development of obsessions, stereotypes concerning the new culture and longing to go back home. The symptoms are not limited to this list only as there are a couple others. Stages of cultural shock. According to psychologists, there are four main stages of cultural shock. The first one is the honeymoon (tourist) phase which lasts for about six initial months and the visitor usually is excited about the new place. Secondly it is the emptiness (rejection) phase where the visitor starts having problems with transport, food and communication and they start feel like people no longer care for them (Na, 2009). The conformist phase follows which is characterized by understanding the values and ideals of the new culture with a new feeling of pleasure and humor. Finally there is the assimilation (complete adjustment) phase the foreigners accept drinks, food, customs and habits of the host country and may prefer some things here to their own country. Minimizing the Cultural shock. Kingsley (2009) observes that there are various ways that individuals can use to minimize cultural shock including moving as a group, learning about the new culture prior to the visit, having a positive attitude towards the move, settling as quick as possible, being open to new ways, being patient, developing a hobby, learning things like language and local cooking, sustain contact with your home country, mounting contact with the new culture among other things. These are some of the various ways that one can use to confront impediments in the new environment. Reflection on implications of the link between health and the concept of cultural shock for you as a health professional The concept of cultural shock can have a devastating effect on the psychological health of the visitor. My concern is majorly on the negative impact cultural shock brings about. I have witnessed many cases of stress being brought about by the shock because when iindividuals experience a new culture and consequently the cultural shock, unfamiliarity and variation affects their own psychological changes and participation in a cultural surrounding. According to Xia (2009), the involved psychological uncertainty and emotional distress results to immense levels of psychological stress as already mentioned earlier in the discussion. My important observation is that the negative effect of cultural shock on psychology of an individual in many occasions manifests through a huge and diverse set of symptoms even though not all people will encounter all of them but at least part of them. As I already stated earlier on, the main symptoms may be illustrated as helplessness, anxiety and depression (Xia, 2009). The accumulation of the feeling of helplessness, anxiety and depression will increase the extent and degree of psychological incomprehension making it deeper and deeper hence making it difficult for someone to pay attention and learn the new culture. Additionally, the psychological disorientation can inhibit peoples capability to make decisions and solve problems and greatly reduces the morale to the new surrounding. My additional observation is that when individuals fail to overcome cultural shock symptoms, their probability of becoming hostile to the citizens of the host country is very high. This leads to what I prefer calling handicap of interpersonal relationship. It is therefore important for all people who might experience cultural shock to employ various ways available for dealing with helplessness feelings, anxiety and depression. It is therefore my humble appeal to all those who may have plans of traveling abroad to make a lot preparations to reduce the impact of cultural shock (Xia, 2009). Conclusion Due to cultural diversity as a result of globalization, cultural shock is becoming very common through the world. The differences in culture result of unfamiliarity whenever one encounter new culture and consequently there is an occurrence of psychological stress for instance feeling of helplessness, anxiety and stress. This discussion has helped me to learn many things concerning cultural shock, more particular: what the concept really means, its relationship with health, the symptoms linked with, stages it undergoes and most important how to overcome it. I have also come understand that is very important to try and learn cultures of other countries because in this era where the world has become a global village, you never know what will happen next. Buy custom Cultural Shock essay

WSPU Founded by Emmeline Pankhurst

WSPU Founded by Emmeline Pankhurst As founder of the Womens Social and Political Union (WSPU) in 1903, suffragist Emmeline Pankhurst brought militancy to the British suffrage movement in the early twentieth century. The WSPU became the most contentious of the suffragist groups of that era, with activities ranging from disruptive demonstrations to destruction of property through the use of arson and bombs. Pankhurst and her cohorts served repeated sentences in jail, where they staged hunger strikes. The WSPU was active from 1903 to 1914, when Englands involvement in World War I brought womens suffrage efforts to a halt. Pankhurst's Early Days as an Activist Emmeline Goulden Pankhurst was born in Manchester, England in 1858 to liberal-minded parents who supported both the antislavery and womens suffrage movements. Pankhurst attended her first suffrage meeting with her mother at the age of 14, becoming devoted to the cause of womens suffrage at an early age. Pankhurst found her soul mate in Richard Pankhurst, a radical Manchester attorney twice her age whom she married in 1879. Pankhurst shared his wifes determination to acquire the vote for women; he had even drafted an early version of a womens suffrage bill, which had been rejected by Parliament in 1870. The Pankhursts were active in several local suffrage organizations in Manchester. They moved to London in 1885 to enable Richard Pankhurst to run for Parliament. Although he lost, they stayed in London for four years, during which time they formed the Womens Franchise League. The League disbanded due to internal conflicts and the Pankhursts returned to Manchester in 1892. The Birth of the WSPU Pankhurst suffered the sudden loss of her husband to a perforated ulcer in 1898, becoming a widow at the age of 40. Left with debts and four children to support (her son Francis had died in 1888), Pankhurst took a job as a registrar in Manchester. Employed in a working-class district, she witnessed many instances of gender discrimination- which only strengthened her resolve to obtain equal rights for women. In October 1903, Pankhurst founded the Womens Social and Political Union (WSPU), holding the weekly meetings in her Manchester home. Limiting its membership to women only, the suffrage group sought the involvement of working-class women. Pankhursts daughters Christabel and Sylvia helped their mother to manage the organization, as well as to give speeches at rallies. The group published its own newspaper, naming it ​Suffragette after the derogatory nickname given to suffragists by the press. Early supporters of the WSPU included many working-class women, such as mill-worker Annie Kenny and seamstress Hannah Mitchell, both of whom became prominent public speakers for the organization. The WSPU adopted the slogan Votes For Women and selected green, white, and purple as their official colors, symbolizing respectively, hope, purity, and dignity. The slogan and tricolor banner (worn by members as a sash across their blouses) became a common sight at rallies and demonstrations throughout England. Gaining Strength In May 1904, WSPU members crowded the House of Commons to hear discussion on the womens suffrage bill, having been assured in advance by the Labor Party that the bill (drafted years earlier by Richard Pankhurst) would be brought up for debate. Instead, members of Parliament (MPs) staged a talk-out, a strategy intended to run down the clock so that there would be no time left for discussion of the suffrage bill. Infuriated, members of the Union decided they must use more drastic measures. Since demonstrations and rallies were not producing results, although they did help to increase the membership of the WSPU, the Union adopted a new strategy - heckling politicians during speeches. During one such incident in October 1905, Pankhursts daughter Christabel and fellow WSPU member Annie Kenney were arrested and sent to jail for a week. Many more arrests of women protesters- nearly a thousand- would follow before the struggle for the vote was over. In June 1908, the WSPU held the largest-ever political demonstration in Londons history. Hundreds of thousands rallied in Hyde Park as suffragist speakers read resolutions calling for the womens vote. The government accepted the resolutions but refused to act upon them. The WSPU Gets Radical The WSPU employed increasingly militant tactics over the next several years. Emmeline Pankhurst organized a window-smashing campaign throughout Londons commercial districts in March 1912. At the designated hour, 400 women took hammers and began smashing windows simultaneously. Pankhurst, who had broken windows at the prime ministers residence, went to jail along with many of her accomplices. Hundreds of women, including Pankhurst, went on hunger strikes during their numerous imprisonments. Prison officials resorted to violent force-feeding of the women, some of whom actually died from the procedure. Newspaper accounts of such mistreatment helped to generate sympathy for the suffragists. In response to the outcry, Parliament passed the Temporary Discharge for Ill-Health Act (known informally as the Cat and Mouse Act), which allowed the fasting women to be released just long enough to recover, only to be rearrested. The Union added destruction of property to its growing arsenal of weapons in its battle for the vote. Women vandalized golf courses, railroad cars, and government offices. Some went so far as to set buildings on fire and plant bombs in mailboxes. In 1913, one Union member, Emily Davidson, attracted negative publicity by throwing herself in front of the kings horse during a race at Epsom. She died days later, having never regained consciousness. World War I Intervenes In 1914, Britains involvement in World War I effectively brought about the end of the WSPU and the suffrage movement in general. Pankhurst believed in serving her country in a time of war and declared a truce with the British government. In return, all imprisoned suffragists were released from jail. Women proved themselves capable of performing traditional mens jobs while the men were off at war and seemed to have earned more respect as a result. By 1916, the fight for the vote was over. Parliament passed the Representation of the People Act, granting the vote to all women over 30. The vote was granted to all women over 21 years of age in 1928, only weeks after the death of Emmeline Pankhurst.

Finite element method Essay Example | Topics and Well Written Essays - 750 words

Finite element method - Essay Example The different results may also be as a result of giving a poor aspect ratio for the plate elements. However, under normal circumstances, no matter the software program used, the approximate results should always be similar. It is clear that when using a single 8-node quadrilateral plate element in Ansys, the maximum bending stress that can be attained in the process is exactly similar to and the same as the beam theory and the maximum deflection is below 5.7% of the theoretical deflection. In Strand 7, the real maximum bending stress for a single 8-node quadrilateral element is 45.5% that is less than the theoretical bending stress while the deflection is 24.4% below the theoretical deflection. When 10 plate elements are used, Ansys and Strand 7 will have to match the theoretical stress and the deflection of the same. The other plate elements; that is the 4-node quadrilateral plate elements, 6-node triangle plate elements, and 3 node triangle plate elements often give the same approximate stresses and deflections when the two different software programs are used. This shows consistency in the results that the software programs give for those measures. When working towards the results for the 4 node quadrilaterals, the two software programs will require an approximate number of about 150 elements in order to match the theoretical values. As for the 6 node triangles, only 16 elements are needed for the two software programs. On the other hand, for 3 node triangles plate elements, the maximum bending stress is below 1% of the theoretical bending stress and the deflection stress and the deflection is 4.7% less than the theoretical deflection even when 2000 are fed to the two software programs. Aspect ratio refers to the ratio of the length of the side that is the shortest to the side that is the longest. The best element shape is a square that has an aspect ratio of 1 and the poorest element shape has an aspect ratio of less than

Case Study Example | Topics and Well Written Essays - 500 words - 28

Case Study Example In case of a burned pizza by the oven person or an employee mistake, the cost is supposed to be borne by the individual responsible. Due to peer pressure, the night manager seldom bills the erring worker. Instead, the company bears the loss, and the error remains undetected until inventories are taken at the end of the month. That is when the manager discovers that the percentage is high and that he will not be receiving a bonus. To make sure employees do not play a part in raising the percentage, the manager adopted some measures in the last 6 months. Previously, all workers were entitled to a free pizza, free salad, and unlimited soft drinks for every six hours six hours of work. The manager decided to raise this figure to twelve hours (from six). However, the employees had grown used to the six-hour benefits and therefore whenever they could they exploited the manager or his assistants’ absence to their benefit. Although the night managers are in complete control of all operations in the evenings, they are not as respected as the manager or his assistants. This is because they receive the same wages as regular employees, are realistically the same age or sometimes even younger than regular employees, and cannot reprimand other employees. As a result of this, apathy grew within the company in the last two months. There was a clear divide between the manager and his workers, and he decided that eithe r the workers who were discontented would resign or they would have to abide by the new rules. This culminated in a rash firing of employees, who were quickly replaced by new workers. The business suffered due to the loss of key personnel. Due to the large employee turnover the manager was compelled to take part in food preparation activities, which is a violation of company rules that required the manager to be a supervisor and nothing else. However, it has not taken long for the new personnel to be influenced by the

Temperature Effect Essay Example | Topics and Well Written Essays - 2250 words

Temperature Effect - Essay Example Wond and Batt (2003) espoused the first purpose of the experiment was to determine whether temperature significantly affected the amylase hydrolysis process of the fungial amylase enzyme. The second purpose of the experiment was to determine whether temperature significantly affected the amylase hydrolysis process of the bacteria amylase enzyme. Omemu et al. (2005) reiterated the Amylase enzyme is the major ingredient needed to catalyze the common starch compound into its expected elements. Amylase hydrolysis includes soluble maltose (sugar) procedures (Acton, 2013). Further, Carlsen et al. (1998) observed the soy sauce –generating Aspergillus_Oryzae Fungus produces the fungal amylase output. The group members can acquire the amylase in one of many forms, powder form. However, the liquid form can be used if the power form is not available. Supino (2012) explained the Hydrolysis can be defined as the effect of water on the chemical bonds’ cleavage. For example, hydrolysis is the breaking down of the carbohydrate compound into its sugar parts (molecules). Specifically, the experiment is likened to separating one compound into its different parts with the use of water. Hydro means water. Moreover, the amylase hydrolysis process focused on four different temperature conditions. The temperature levels are 0 degrees centigrade temperature, 39 degrees centigrade temperature level, 41 degrees centigrade temperature level, 54 degrees centigrade temperature level, 56 degrees centigrade temperature condition, 85 degrees centigrade temperature level.

Annotated Bibliography on Coral Bleeching Research Paper

Annotated Bibliography on Coral Bleeching - Research Paper Example Authors concluded that environmental stressors tend to be the primary triggers leading to bleaching. They also suggested that the role that bacteria play in relation to bleaching tends to be that of opportunistic colonization. Therefore, bacteria are not the primary cause of coral bleaching. Anthony, K. N., Hoogenboom, M. O., Maynard, J. A., Grottoli, A. G., & Middlebrook, R. (2009). Energetics Approach to Predicting Mortality Risk from Environmental Stress: A Case Study of Coral Bleaching. Functional Ecology, 23(3), 539-550. There is a high probability of an increase in frequency and severity of coral bleaching events because of climatic changes. According to the article, this is a significant threat to most of the corals ecosystem in various parts of the world. The authors demonstrate a survey they conducted on two Indo-pacific coral species in order to show the coral mortality risks and recovery when bleaching events occurs. Moreover, the authors demonstrate the possibility of curbing coral bleaching through establishing the bleaching rate and duration. Authors conclude that predicting coral mortality rate is a significant achievement to the allocation and management of resources when trying to increase recovery time during bleaching events. Bourne, D., Iida, Y., Uthicke, S., & Smith-Keune, C. (2008). Changes in coral-associated microbial communities during a bleaching event. ISME Journal: Multidisciplinary Journal Of Microbial Ecology, 2(4), 350-363. The article mainly focuses on authors’ study that demonstrates various changes that occur in coral-associated bacteria environments. The article demonstrates that even though increase in sea temperature poses as the main cause of coral bleaching, understanding of various coral-associated communities may help in reducing severe bleaching events. The article also demonstrates a research conducted by the authors that indicates microbial associations

Financial Assignment Example | Topics and Well Written Essays - 500 words

Financial - Assignment Example A financial manager can buy a large lot of stocks if the prices of stocks are lower. Valuation Principle The valuation principle can help financial managers make financial decisions regarding whether or not to buy a common stock. The use of valuation models can help a manager determine the intrinsic value of a corporation. The application of stock valuation models can be used to determine if the market price of a stock is over or under valued. Common stocks that have a value lower than the market price should not be purchased, while stock whose valuation exceeds in the market price should be purchased. Net Present Value The net present value is an analytical tool that can be used to make capital decisions. The NPV takes into consideration all the inflows and outflows of money associated with a project to determine whether a project should be accepted or rejected (Besley & Brigham, 2000). Another important element of the NPV calculation is the fact the NPV incorporates the time value of money. The time value of money adjusts the values in order to consider inflation. Most corporate finance books have time value of money tables. According to the NPV a project should be rejected when the value of the NPV is negative. A project is accepted when the value is positive. The use of NPV calculation can be used to compare different projects.

Estimating Essay Example | Topics and Well Written Essays - 250 words

Estimating - Essay Example The accuracy of this method is approximated to be +2.5 or -2.5meters. Another method that can potentially be used is by comparing the picture of the Shrine with an object (in the same picture) whose height is known. For example, we can calculate the number of repeated times through which the Shrines doors can be arranged to reach the bell tower and then multiply our results by the average height of Shrine’s door. An average of 11 doors can fit into the Bells height and each door is approximated to be 3m tall. This means that the approximate height of the Shrines bell= 11 x3=33 meters above the ground. Lastly the height of the Bell can also be estimated using simple Trigonometry. Using a position with a known distance from the Shrine building, the height of the location of the Shrines tower can be calculated as Height=Tan (Angle) x the known distance. The accuracy of this method is often =0.5 or -0.5. In my opinion, trigonometry method is better than the other methods since it has minimal error. The total load exerted by the bell tower can be estimated using the formula Total load= load per floor x the number of stories. Since the bell tower is entirely constructed using concrete, the weight of the walls and floors can be estimated as W= area of floors and walls x average weight per squire meters. The average weight of concrete per cubic meters=2400kg. Each story can be approximated to be 3 x 3 x10= 90m3. there are 8 floors each 3 x 3=72m3. =(90 x6)m3 +

Financial Assignment Example | Topics and Well Written Essays - 500 words

Financial - Assignment Example A financial manager can buy a large lot of stocks if the prices of stocks are lower. Valuation Principle The valuation principle can help financial managers make financial decisions regarding whether or not to buy a common stock. The use of valuation models can help a manager determine the intrinsic value of a corporation. The application of stock valuation models can be used to determine if the market price of a stock is over or under valued. Common stocks that have a value lower than the market price should not be purchased, while stock whose valuation exceeds in the market price should be purchased. Net Present Value The net present value is an analytical tool that can be used to make capital decisions. The NPV takes into consideration all the inflows and outflows of money associated with a project to determine whether a project should be accepted or rejected (Besley & Brigham, 2000). Another important element of the NPV calculation is the fact the NPV incorporates the time value of money. The time value of money adjusts the values in order to consider inflation. Most corporate finance books have time value of money tables. According to the NPV a project should be rejected when the value of the NPV is negative. A project is accepted when the value is positive. The use of NPV calculation can be used to compare different projects.

Assess the potential value of integrated marketing communications and Essay

Assess the potential value of integrated marketing communications and viral marketing initiatives to Brewdog - Essay Example Therefore, under the given restrained parameters, the strategy satisfied both the customers and the retailers. Today, the technological advancements have brought forth an explosion of information that is easily accessible to public through the internet and other media like television, radio, mobile phones etc. The internet has made it easy for the customers to become aware of the product details including its availability at competitive prices which has precipitated the need to develop a whole new perspective for a new marketing technique. Brewdog, a recent entrant in the field of beer, needs to cater to the system as a whole rather than exclusively to the customer. The company must tap the growing demand from the new market segment that has come up with the advent of new technologies through creative market strategy. The inter-dependence of the various elements within the system with its inherent capacity to complement each other has vast potential to establish a market that is sustainable as well as mutually satisfying. Kotler has defined IMC as ‘the concept under which a company carefully integrates and coordinates its many communications channels to deliver a clear, consistent and compelling messages about the organisation and its products’ (Kotler et al 1999). Even though the customer base is increasing, it is becoming difficult not only to attract more customers but also to retain them. So, one need to add something ‘more’ on the existing products to make it more attractive without compromising much on the price. In fact, the more innovative the product and fancier the promotional techniques, the higher are its chances of capturing market space. Thereby, asserting that brands, advertising, and promotional techniques are very important tools of marketing. Brewdog needs to incorporate these factors in its strategy to not only create but to maintain a sustainable database of committed

Effects of ICT Essay Example for Free

Effects of ICT Essay New Technologies The new technologies in the computer industrial have made major advances. This has opened new jobs but have also lost job. Things can be done faster and over night. It has become easier and faster to send thing across the world. Mail has become so fast that you van now see events and meet with people in video with people that are on the other side of the world. From the invention of the computer people has tried to make them smaller and faster. In the beginning they made 3 forms of computer, apple Macs, IBM mainframes, and desktop pc. When this was going on IBM were leading the way with the mainframes but as IBM moved into making mainframes the desktop pc began to get popular. IBM was forced out of the industry. Since then they have lost out on a lot of the market. This led the market open and has been filled with other companies. Since then there has been a lot of new technologies like faster internet and the need for speed as increased and the need better communication between people all over the world. Advantages of ICT The advantage of ICT is that it is fast and is cheaper to run than people. This has led to a revolution in building on production lines. For example in Ford at the car plant in Dagenham they have replaced the working line that once had many people to a line made of robots to do one job at a time. Another advantage of ICT is that is easier to talk to people on the other side of the world form your home computer. With advances in technologies we can have video meeting and conference with people across the world. The world has now become small. Disadvantages of ICT The disadvantages of ICT is that cause of millions have job have been lost due the revolution it has left millions of people out of work. This has also left people with no money, but when the car was invented what happened to the horse and cab driver. They trained in driving cars. So people who lost their jobs should train in the technologies and adapt to the changes. An animal in the environment that has a changed his eco system changes to fit in so why cant we. Effects of ICT in the work place ICT has greatly effect the work place because of new ways of communicating with other people across the world and the people that would have jobs like printing or running printing presses. They jobs would have gone to save money with the bosses and they would have been replaced with jobs like computer operators. This would be cheaper for the management and faster. It has also changed the world does business in transfers and moving money from account to account. With the invention of the Internet speed will only get faster and better quality will always come on the market. This means when you pay for goodies the money is transferred directly into the supplier accounts. It doesnt just work on a small market but when you buy stokes and shares they are paid directly and the value can go up or down according to want you do. In offices these days they will put a computer work station at every desk to have easy access to the documents and other personal or business resources. This is capable cause of they network that the computer is connect to. The environmental Effects of ICT The effects of Computers in the environment is that we dont use as much paper as we used to so therefore there have been a lot less trees cut down due to this. With no computer powered machine to cut the wood there is also a lot less wastage from other forms of waste from the wood and the paper being wasted. In an older office they would use a lot of paper to write things down to remember things. This made people use more paper and when there was a memo going round the office they would use the paper to write it on to. This would have meant the why would have use millions of tons of waste paper every year. With and e system they would use and email to save paper because it is faster and more efficient to get a message to someone. This means that people would save so much more money than they spend on paper. Now they only would use paper in a letter that they would print off and give to the people that they would go to. The Social, Moral and Ethical Issues of Computers These issues are to do with the way we use things like credit cards and debit cards in our socialites today. These cards are used to borrow money to pay for other things like clothes and food. This is always using to pay as a substitute to money. These are known as credit cards. Credit means to borrow and pay back at the end of the month or the end of the period that you have borrowed that money. Another effect of Computer is the health and safety of them. Computer can cause stress and muscle pain in later life because you have to sit down and look at a monitor, which could give off radiation. These problems all need to be looked at when putting in an e system into a work place. Personal Privacy The issue of personal privacy because of computer they have a large amount of data in large database about different people across the UK. This can mean that they can sell your data to other people across the UK and therefore the junk mail is increased. These database hold information like your name, age, phone number, where you live, email address and in some database bank details. The information in these databases can be used for junk mail and other things that is not need for you. These are used for gaining information on people. Data Protection Act The data protection act of 1984 says that data that has been acquired lawfully from then person that the data concerned. It should also be up to date. There was a new data protection act of 1998 says that data can be build up over time but I needs to be keep lawfully and not given away for unknown uses, They should be given a small amount of information that would need to be transferred between two companies. Valid Data It is important that data is kept up to date by the companies cause if it is stored on a computer over a long period of time this has to been change in order if someone was to change there address or change the job. This is done by legitimate sources for the persons that have been put in to this. Everyone should be very careful on who they give out there data to. Security of Data The companies that also have the data need to keep are stored in a safe place and have it up to date. This has protected your files from hackers by using an encryption of data. This means that your data has to be secure in all ways.

Telecommunications Industry Overview

Telecommunications Industry Overview Telecom Sector Global Perspective Components and factors responsible behind the growth of telecommunications industry Two major factors responsible for the growth of telecommunications industry are use of modern technology and market competition. One of the products of modern technologies is optical fibers, which are being used as a medium of data transmission instead of using coaxial or twisted pair cables. Optical fibers can carry a high volume of data and are easier to maintain and install. Use of communication satellites makes this telecommunications industry a booming industry. The use of mobile network has a crucial role behind the growth of an improved telecommunications industry. Leading companies are showing their interest to invest in this telecommunications industry. Telecommunications industry is going to be a digitized one. Use of ISDN (Inter Services Digital Network) makes this telecommunication industry a total digitalized system and eventually enhanced the speed and quality of digital communication. Economical aspect of telecommunication industry World telecom industry is taking a crucial part of world economy. The total revenue earned from this industry is 3 percent of the gross world products and is aiming at attaining more revenues. One statistical report reveals that approximately 16.9% of the world population has access to the Internet. Present market scenario of world telecom industry Over the last couple of years, world telecommunication industry has been consolidating by allowing private organizations the opportunities to run their businesses with this industry. The Government monopolies are now being privatized and consequently competition is developing. Among all, the domestic and small business markets are the hardest. Market potentiality of world telecommunication industry The world telecommunications market is expected to rise at an 11 percent compound annual growth rate at the end of year 2010. The leading telecom companies like ATT, Vodafone, Verizon, SBC Communications, Bell South, Qwest Communications are trying to take the advantage of this growth. These companies are working on telecommunication fields like broadband technologies, EDGE(Enhanced Data rates for Global Evolution) technologies, LAN-WAN inter networking, optical networking, voice over Internet protocol, wireless data service etc. Top Global Telecom Players NAME ABOUT THE COMPANY SUBSCRIBERS in millions (09) REVENUE (in US billion$) China Mobile State owned Company, one of the 2 mobile phone monopolies in China Over 508 16.115 Vodafone Group Britains largest Telecom operator Over 427 68.32 Telefà ³nica, S.A. Multinational Company with stakes in Spain, Latin America Europa. Owns the O2 Brand Over 210 72.13 Amà ©rica Mà ³vil Mexican Operator. Controlled by the worlds richest man Carlos Slim Over 201 30.2 Telenor Group The company has a strong footprint in Central and Eastern Europe and Asia with over 40,000 employees. Over 172 15.73 Deutsche Telekom AG German telecom Company. Also owns t-mobile. Over 150 82.13 China Unicom China Unicom (BVI) Limited effectively holds 40.92% of the company and China Netcom Group (BVI) Limited holds 29.49%, while the remainder is traded on the Shanghai, Hong Kong and the New York stock exchanges. Both majority shareholders are state controlled enterprises. Over 186 14.62 TeliaSonera AB Offer services in 20 markets in the Nordic and Baltic countries, the emerging markets of Eurasia, including Russia and Turkey, and in Spain. Over 150 15.04 France Tà ©là ©com S.A. It is the main telecommunication company in France, the third largest in Europe. It currently employs about 180,000 people worldwide. Over 193 68.08 Bharti Airtel One of Asias leading integrated telecom services providers with operations in 19 countries across Asia and Africa. Zain is the new acquisition. Over 124 7.254 Mergers Acquisition Mergers and acquisitions (MA) and corporate restructuring are a big part of the corporate finance world. Every day, Wall Street investment bankers arrange MA transactions, which bring separate companies together to form larger ones. When theyre not creating big companies from smaller ones, corporate finance deals do the reverse and break up companies through spinoffs, carve-outs or tracking stocks. Not surprisingly, these actions often make the news. Deals can be worth hundreds of millions, or even billions, of dollars. They can dictate the fortunes of the companies involved for years to come. For a CEO, leading an MA can represent the highlight of a whole career. And it is no wonder we hear about so many of these transactions; they happen all the time. Next time you flip open the newspapers business section, odds are good that at least one headline will announce some kind of MA transaction. Sure, MA deals grab headlines, but what does this all mean to investors? To answer this quest ion, this tutorial discusses the forces that drive companies to buy or merge with others, or to split-off or sell parts of their own businesses. Once you know the different ways in which these deals are executed, youll have a better idea of whether you should cheer or weep when a company you own buys another company or is bought by one. You will also be aware of the tax consequences for companies and for investors. Defining MA One plus one makes three: this equation is the special alchemy of a merger or an acquisition. The key principle behind buying a company is to create shareholder value over and above that of the sum of the two companies. Two companies together are more valuable than two separate companies at least, thats the reasoning behind MA. This rationale is particularly alluring to companies when times are tough. Strong companies will act to buy other companies to create a more competitive, cost-efficient company. The companies will come together hoping to gain a greater market share or to achieve greater efficiency. Because of these potential benefits, target companies will often agree to be purchased when they know they cannot survive alone. Distinction between Mergers and Acquisitions Although they are often uttered in the same breath and used as though they were synonymous, the terms merger and acquisition mean slightly different things. When one company takes over another and clearly established itself as the new owner, the purchase is called an acquisition. From a legal point of view, the target company ceases to exist, the buyer swallows the business and the buyers stock continues to be traded. In the pure sense of the term, a merger happens when two firms, often of about the same size, agree to go forward as a single new company rather than remain separately owned and operated. This kind of action is more precisely referred to as a merger of equals. Both companies stocks are surrendered and new company stock is issued in its place. For example, both Daimler-Benz and Chrysler ceased to exist when the two firms merged, and a new company, DaimlerChrysler, was created. In practice, however, actual mergers of equals dont happen very often. Usually, one company wil l buy another and, as part of the deals terms, simply allow the acquired firm to proclaim that the action is a merger of equals, even if its technically an acquisition. Being bought out often carries negative connotations, therefore, by describing the deal as a merger, deal makers and top managers try to make the takeover more palatable. A purchase deal will also be called a merger when both CEOs agree that joining together is in the best interest of both of their companies. But when the deal is unfriendly that is, when the target company does not want to be purchased it is always regarded as an acquisition. Whether a purchase is considered a merger or an acquisition really depends on whether the purchase is friendly or hostile and how it is announced. In other words, the real difference lies in how the purchase is communicated to and received by the target companys board of directors, employees and shareholders. The Deal Start with an Offer When the CEO and top managers of a company decide that they want to do a merger or acquisition, they start with a tender offer. The process typically begins with the acquiring company carefully and discreetly buying up shares in the target company, or building a position. Once the acquiring company starts to purchase shares in the open market, it is restricted to buying 5% of the total outstanding shares before it must file with the SEC. In the filing, the company must formally declare how many shares it owns and whether it intends to buy the company or keep the shares purely as an investment. Working with financial advisors and investment bankers, the acquiring company will arrive at an overall price that its willing to pay for its target in cash, shares or both. The tender offer is then frequently advertised in the business press, stating the offer price and the deadline by which the shareholders in the target company must accept (or reject) it. The Targets Response Once the tender offer has been made, the target company can do one of several things: Accept the Terms of the Offer If the target firms top managers and shareholders are happy with the terms of the transaction, they will go ahead with the deal. Attempt to Negotiate The tender offer price may not be high enough for the target companys shareholders to accept, or the specific terms of the deal may not be attractive. In a merger, there may be much at stake for the management of the target their jobs, in particular. If theyre not satisfied with the terms laid out in the tender offer, the targets management may try to work out more agreeable terms that let them keep their jobs or, even better, send them off with a nice, big compensation package. Not surprisingly, highly sought-after target companies that are the object of several bidders will have greater latitude for negotiation. Furthermore, managers have more negotiating power if they can show that they are crucial to the mergers future success. Execute a Poison Pill or Some Other Hostile Takeover Defense- A poison pill scheme can be triggered by a target company when a hostile suitor acquires a predetermined percentage of company stock. To execute its defense, the target company grants all shareholders except the acquiring company options to buy additional stock at a dramatic discount. This dilutes the acquiring companys share and intercepts its control of the company. Find a White Knight As an alternative, the target companys management may seek out a friendlier potential acquiring company, or white knight. If a white knight is found, it will offer an equal or higher price for the shares than the hostile bidder. Mergers and acquisitions can face scrutiny from regulatory bodies. For example, if the two biggest long-distance companies in the U.S., ATT and Sprint, wanted to merge, the deal would require approval from the Federal Communications Commission (FCC). The FCC would probably regard a merger of the two giants as the creation of a monopoly or, at the very least, a threat to competition in the industry. Closing the Deal Finally, once the target company agrees to the tender offer and regulatory requirements are met, the merger deal will be executed by means of some transaction. In a merger in which one company buys another, the acquiring company will pay for the target companys shares with cash, stock or both. A cash-for-stock transaction is fairly straightforward: target company shareholders receive a cash payment for each share purchased. This transaction is treated as a taxable sale of the shares of the target company. If the transaction is made with stock instead of cash, then its not taxable. There is simply an exchange of share certificates. The desire to steer clear of the tax man explains why so many MA deals are carried out as stock-for-stock transactions. When a company is purchased with stock, new shares from the acquiring companys stock are issued directly to the target companys shareholders, or the new shares are sent to a broker who manages them for target company shareholders. The shar eholders of the target company are only taxed when they sell their new shares. When the deal is closed, investors usually receive a new stock in their portfolios the acquiring companys expanded stock. Sometimes investors will get new stock identifying a new corporate entity that is created by the MA deal. Why They Can Fail Its no secret that plenty of mergers dont work. Those who advocate mergers will argue that the merger will cut costs or boost revenues by more than enough to justify the price premium. It can sound so simple: just combine computer systems, merge a few departments, use sheer size to force down the price of supplies and the merged giant should be more profitable than its parts. In theory, 1+1 = 3 sounds great, but in practice, things can go awry. Historical trends show that roughly two thirds of big mergers will disappoint on their own terms, which means they will lose value on the stock market. The motivations that drive mergers can be flawed and efficiencies from economies of scale may prove elusive. In many cases, the problems associated with trying to make merged companies work are all too concrete. Flawed Intentions For starters, a booming stock market encourages mergers, which can spell trouble. Deals done with highly rated stock as currency are easy and cheap, but the strategic thinking behind them may be easy and cheap too. Also, mergers are often attempt to imitate: somebody else has done a big merger, which prompts other top executives to follow suit. A merger may often have more to do with glory-seeking than business strategy. The executive ego, which is boosted by buying the competition, is a major force in MA, especially when combined with the influences from the bankers, lawyers and other assorted advisers who can earn big fees from clients engaged in mergers. Most CEOs get to where they are because they want to be the biggest and the best, and many top executives get a big bonus for merger deals, no matter what happens to the share price later. On the other side of the coin, mergers can be driven by generalized fear. Globalization, the arrival of new technological developments or a fas t-changing economic landscape that makes the outlook uncertain are all factors that can create a strong incentive for defensive mergers. Sometimes the management team feels they have no choice and must acquire a rival before being acquired. The idea is that only big players will survive a more competitive world. The Obstacles to making it Work Coping with a merger can make top managers spread their time too thinly and neglect their core business, spelling doom. Too often, potential difficulties seem trivial to managers caught up in the thrill of the big deal. The chances for success are further hampered if the corporate cultures of the companies are very different. When a company is acquired, the decision is typically based on product or market synergies, but cultural differences are often ignored. Its a mistake to assume that personnel issues are easily overcome. For example, employees at a target company might be accustomed to easy access to top management, flexible work schedules or even a relaxed dress code. These aspects of a working environment may not seem significant, but if new management removes them, the result can be resentment and shrinking productivity. More insight into the failure of mergers is found in the highly acclaimed study from McKinsey, a global consultancy. The study concludes that companies often focus too intently on cutting costs following mergers, while revenues, and ultimately, profits, suffer. Merging companies can focus on integration and cost-cutting so much that they neglect day-to-day business, thereby prompting nervous customers to flee. This loss of revenue momentum is one reason so many mergers fail to create value for shareholders. But remember, not all mergers fail. Size and global reach can be advantageous, and strong managers can often squeeze greater efficiency out of badly run rivals. Nevertheless, the promises made by deal makers demand the careful scrutiny of investors. The success of mergers depends on how realistic the deal makers are and how well they can integrate two companies while maintaining day-to-day operations. Conclusion One size doesnt fit all. Many companies find that the best way to get ahead is to expand ownership boundaries through mergers and acquisitions. For others, separating the public ownership of a subsidiary or business segment offers more advantages. At least in theory, mergers create synergies and economies of scale, expanding operations and cutting costs. Investors can take comfort in the idea that a merger will deliver enhanced market power. By contrast, de-merged companies often enjoy improved operating performance thanks to redesigned management incentives. Additional capital can fund growth organically or through acquisition. Meanwhile, investors benefit from the improved information flow from de-merged companies. MA comes in all shapes and sizes, and investors need to consider the complex issues involved in MA. The most beneficial form of equity structure involves a complete analysis of the costs and benefits associated with the deals. Telecom Sector Overview INDIA Sub Base: 635.51 mn second largest market Wireless Penetration: 53.77% lowest in the world HHI Index: very high one of the most competitive market Prepaid Base: 96% one of the highest in the world Usage per sub per month: Minutes: 480 one of the highest ARPU: US$ 4.6 one of the lowest Rate per minute: US$ 0.01 one of the lowest in the world VAS:-11.6% One of the lowest Wireless Market Structure Subscriber Trends Customer Market Share (CMS) About Bharti Airtel BhartiAirtel, a leading mobile service provider in India is Bharti Enterprises flagship company. According to Forbes Global 2000 list, BhartiAirtel, Indias pioneering private telecommunication service provider is ranked no. 826. This integrated telecom service provider operates three strategic business units covering 23 telecommunication circles. These 3 strategic businesses are mobile business, enterprise business, and Airteltelemedia business. Their mobile business comprising fixed wireless and mobile services is spread over 23 telecom circles, whereas their Airteltelemedia business provides telephone and broadband services to clients in 94 cities. International and domestic long distance services and end to end telecommunication solution for companies are included in Airtel enterprise business. Brief history BhartiAirtel was established as Bharti Tele-Ventures Limited in 1985. This telecommunication company is a joint stock holding enterprise headquartered in New Delhi. BhartiAirtel, commonly called Airtel is among largest mobile service operator with a subscriber base of nearly 75 million. Airtel has a submarine cable landing station in Chennai connecting this South Indian city to Singapore. Products and services Services offered by BhartiAirtel can be classified into the following: Mobile services Based on number of customers BhartiAirtel is largest mobile service operator in India. This company offers mobile services based on GSM technology. For convenience of its customers BhartiAirtel has both pre- paid and post-paid facilities. Enterprise business BhartiAirtel provides integrated services comprising mobile, telephone, broadband, data and connectivity services internationally as well as nationally for small, medium and large scale enterprises. Its carrier service provides network connectivity through optic fiber over a distance of more than 35,000 km. BhartiAirtel is a member of South East Asia Middle East Western Europe 4 consortiums which include 15 global telecommunication service providers. AirtelTelemedia Services This Company offers high speed broadband services through landlines in 94 cities. Financials BhartiAirtel till March 2008 had assets worth US $6.61 billion. During period between April 2007 March 2008, it achieved sales amounting to US $6.61 billion and profits of US $0.94 billion. Awards and recognition BhartiAirtel was adjudged Best Carrier India at 2008 Telecom Asia. It was recognized as Best Cellular Service Provider and Best Broadband Service Provider at VD 100 awards for 2008. In 2007, BhartiAirtel won Business Leadership Award from NDTV Profit. BHARTI AIRTELS ROADMAP The management of BhartiAirtel Ltd is led by ManojKohli who planned to introduce affordability and high usage in its African portfolio which is currently a high price environment (with tariffs in some markets as high as Europe/US according to Bharti). Some of the key points about replicating Indian Wireless business model in Africa that are in favor of Airtel are, Bhartis 15-country portfolio has a population is 459m as of June 2010. Share of population living in urban areas in Africa is ~40% according to Bharti and expected to grow to 40%. This compares to 30% of Indias population living in urban areas. The youth population in Africa accounts for a fourth of the global youth and had a median age of 17-18 years. The working population is estimated to be higher than that in China and the middle class is 400m people, expected to growth to 500m. GDP growth in 27 economies in Africa is 5%+. BhartiAirtel stressed that governments had received Bharti well in Africa and that some officials stated that Bhartis plans are in-line with their own. Current Wireless penetration adjusting for Multiple SIMs is around 24%. Operators have 20MHz of 2G spectrum and 10MHz of 3G (those who do) which Bharti stated implies little room for more competitors. COMPANIES OF BHARTI ENTERPRISES BhartiAirtel: BhartiAirtel is Indias leading provider of telecommunications services. The company provides GSM mobile services across India in 23 telecom circles and broadband telephone services in 90 cities. Bharti Teletech Ltd.: Bharti TeleTech manufactures and exports world-class telecom equipment under the brand Beetel. It is the only Indian telephone company to be present in 30 countries mapping 5 continents. The companys product range include Basic Telephones, Caller ID Phones, Caller ID Boxes, Cordless Phones, 2.4 GHz Digital Cordless Phones, DECT 1.8 GHz Phones, and Set Top Boxes. Telecom Seychelles Ltd: Telecom Seychelles Ltd provides comprehensive telecom services including GSM Cellular, PSTN (Fixed Lines), Fax and Data, International Roaming, connectivity to Internet Services, Maritime Telecom Services (INMARSAT) and International Collect and Credit Card calling, in Seychelles, under the brand Airtel. BhartiTelesoft Ltd: BhartiTelesoft Ltd provides value added services and solutions to wireless and wireline carriers worldwide. BhartiTelesoft Ltd ha deployed products and solutions in 25 countries to over 100 network, and has a customer base of 150 million across 5 continents. TeleTech Services (India) Ltd: TeleTech Services (India) Ltd is a joint venture between TeleTech Holdings, Inc., worlds leading full-service provider of business process outsourcing and Bharti TeleTech Ltd. The company offers offer the entire spectrum of front-to-back-office business processes ranging from voice and non-voice customer support, back office administration (including credit and collections, account maintenance, application processing, claims processing, asset management, document management etc.), sales and marketing (including database marketing, marketing support, web sales and marketing etc.) to global customers. FieldFresh Foods Pvt Ltd: FieldFresh Foods (P) Ltd is an equal partnership venture between Bharti Enterprises and ELRo Holdings India Ltd, an investment company of the Rothschild family. The company provides premium quality fresh produce to the markets worldwide and promotes world class standards for agricultural practices, progressive farming techniques identification and adoption of appropriate technologies. Bharti Retail Pvt Ltd: Bharti Retail Pvt Ltd. is a 100% subsidiary of Bharti Enterprises. Bharti Retail is planning to launch its retail outlets in multiple consumer friendly formats in several cities across India African Telecom Sector It is one of the best penetrating opportunities for the global telecom players is the telecom market in Africa. In Asia, Europe, North America, the telecom sector is approaching a saturation point. The growth in these areas will be comparatively slower. The companies always look for the maximization of profit, whether it may be through cutting down of cost or increasing the sales. If the market reaches a saturation point then there is no opportunity to increase the sale. And if the company cannot decrease the cost then it will try either to diversify or to expand its grip in the global market. If the areas like North America, Asia and Europe are already in a saturation point then the next growing market for the global player will be Africa continent. Some of the major players in the telecom sectors of Africa are MTN, Zain, Vodacom, STC etc. Since the processes of liberalization and privatization have been taken into consideration by African countries such as Uganda, Tanzania, Nigeria, The Sudan, South Africa and Kenya, their telecommunication infrastructures have improved drastically. Many African governments have developed their telecommunication infrastructure by privatizing their former state-owned enterprises. So these open up the stage for global players to perform in it. Africa has become the fastest growing mobile-network market during last five years. The mobile user base has increased to more than 82 million in Africa. A survey by Ernst Young shows that between 2002-07, the industry grew by 49.3 percent as opposed to Asia which recorded a 27.4 percent growth. This reports estimate growth of the industry almost doubles that of Brazil which stood at 28 percent in the same period and is almost seven times the growth of France which grew at 7.5 percent over the same time. Even there was a report by The World Bank in which it mentioned that Afro-nations like Kenya have 95% of mobile network penetration and coverage gap of only 5%. Thus making it an attractive market to lure some of the major player from the world. Lets think a bit over this scenario. Why the Afro mobile market is developing so late and faster than any area that used to be at the same period of time. In 2004, only 6% of the African citizen owned mobile. The supply side was much higher than the demand side. And the prices dropped, but made the African mobile network market a huge potential market for the global players. They produced low cost and user-friendly phones and network plans to attract more and more customer so that the company can increase its customer base. But there some other criteria or which we also call as external environment of a company which affects a company to operate in that area. The Law of Land also affects the company to design its operation in a country. They may be the tax-policy, the FDI policy of the government, the policy regarding and regulating the telecom sectors etc. Because of these regulations, there are many Afro-nations like South Africa which hold a huge potential market. In South Africa, there are only three players in telecom network market. The heavy tax burden on both the operator and consumer is the major challenge for the industry, with an average taxation on the operators profits standing at 30%. For example, in Kenya, people pay tax of 26% on mobile communication and the operator pay the remaining 4%. The total tax paid is 30%. But still the government of these nations opines that the industry is highly profitable, despite of the fact that return on investment could be delayed due to poor infrastructure. The Afro-nation doesnt have the apt infrastructure or the geographical hindrances as well as the population is scattered. The main problem lies with the electric infrastructure. The company has to keep more than 2000 standby generators because of frequent power failure. On of the company operating in Kenya, Safaricom spends over KShs 171 million on diesels due to lack of power supply. This makes the cost of investment much high in comparison to the other area. The operating cost of the company is high in this area because of frequent power cut and even the tax rate is also high, thus bringing down the profit of the company. But it may be the future scenario of these countries which lures the global players. The company may sustain the loss in the short-run but it may earn profit in the long-run. Because the economy of Afro-nations are growing at a remarkable rate and the infrastructure are also gradually increasing. So it may in the long-run be aptly developed so as to favor the network industry. Moreover this is the entry level of the network sector in Africa as it is developing but once it get saturated the threat to entrants decreases because if they enter in to the segment, they will not find any extras to lure the customers. African Wireless Market Customer base: 36.36 Mn Perfomance Indicators: Revenue: 9,583 Mn EBITDA: 2,635 Mn Prepaid Base: 99.3% à ¯Ã†â€™Ã‚  one of the highest in the world Usage per sub per month: 103 Minutes à ¯Ã†â€™Ã‚  one of the lowest ARPU: ~US$ 7.4 à ¯Ã†â€™Ã‚  one of the competitive market Rate per minute: ~US ¢ 7.2 à ¯Ã†â€™Ã‚  one of the highest in the world VAS: ~7.9% à ¯Ã†â€™Ã‚  one of the lowest Emerging Market Characteristics in India Africa: Source: Airtel Investor Presentation Aug 2010 About Zain Zain is a Kuwait based company started under the name of Mobile Telecommunication Company (MTC) in 1983 and was later rebranded to ZAIN in 2007. Zain has present operation in 25 countries covering 17 countries in Africa and 8 countries in Middle-East, with a estimated workforce of 15000. As on February 2010, about 60% of the Zain customers are in Africa contributing only 15% to the net profit of Zain. Zain has a total of 65 million customers. Out of which 39 million customers are from Africa. The eight countries in Middle-East where Zain has it Operation are Bahrain, Iraq, Jordan, Kuwait, Saudi Arab, Lebanon, Palestine and Sudan, It has its operation in Lebanon under the brand name of MTC TOUCH. The seventeen countries which comprises of the members of the Zains Operative family in Africa are Burkina Faso, Chad, Democratic Republic of Congo, Republic of Congo, Gabon, Ghana, Kenya, Madagascar, Malawi, Niger, Nigeria, Sierra Leona, Tanzania, Uganda, Zambia and Morocco. Mr. Nabeel Bin S alamah is the CEO of the Zain Groups and Mr. Barak Al-Sabeeh is the chairman of the board of Director of the company. FINANCIAL FIGURES OF ZAIN Revenue : US$ 7.441 Billion Net Income :US$ 1.196 Billion Overview 4th largest mobile operator in the world in terms of geographic footprint, with a commercial presence in 23 countries 580 Million+ people under l